Google Analytics

1. Google's AI advisors: agentic tools to drive impact and insights

   An overview of Ads Advisor and Analytics Advisor, two tools coming to English-language accounts this December.

2. Four ways Google Analytics delivers actionable insights for your business

   New features in Google Analytics allow you to make better business decisions despite a continuously changing measurement landscape.

3. Evolving Google Analytics for more insightful measurement

   New tools in Google Ads and Analytics allow you to simplify your measurement and are more seamless to adopt.

4. What’s next for Analytics 360

   Upgrade your Analytics 360 properties to Google Analytics 4 by March 2024 to preserve measurement and campaign performance.

5. Turn insights into ROI with Google Analytics

   Introducing new resources to help you make the switch to Google Analytics 4, improved machine learning features, new integrations and actionable reporting.